If you call yourself a true SEO expert then you may have heard about tropical keyword research. It is nothing but a micro-niche keyword research technique intend to find trading topics. In fact, tropical keyword research dominates PPC and SEO that no paid keyword research tool can help out. If you are an aspiring blogger or want to generate higher traffic, then tropical keyword research is your way to success.
But, how to find the best keywords to generate evergreen traffic to your blog? We will uncover simple hack to save your content marketing efforts. Use these 4 tips on how to use Quora for keyword research and content marketing in 2020.
What is Quora?
Quora is a popular question site where users can input questions and find answers. It is an effective yet overlooked content marketing tool. The platform is continually growing user generate collective information. Besides, the interesting thing is that Quora content is Google-proof.
Many digital marketers ignore the platform which boasts over 450 million users. Above that, every user reaps the benefit and taking full advantage of Quora. Online users search of answers on Quora to help someone finding solution to their problems.
For every question, you can find hundreds of answers.
Why Should You Use Quora?
Quora is a website to offer incredible capabilities for people. In fact, business to gain traffic on the website by posting a threat. The prominent solution is apparent. Quora is the fastest growing website surpassing 7000 million reaches per month. You should definitely add it to your marketing portfolio.
Here are 4 powerful reasons and tips on why you should use Quora for search engine optimization (SEO).
4 Powerful Tips to Use Quora for Keyword Research and Content Marketing
Let’s see how to use Quora for effective SEO keyword research and content creation.
Method 1: Turn Discussion into an Article
It is a classic technique to turn a discussion into an article. Begin with research for your niche. Pick up a threat with maximum views and comments. Utilize the discussion and convert into the article. Indeed, ensure you cover complete problem and offer a detailed solution to your readers in the article.
This is the simplest approach to keyword research by looking for the question asked on Quora.
Method 2: Search for Related Long-Tail Keywords
We all know by now the importance of Quora. It all boils down into two simple steps. Firstly any user can start a discussion. Secondly, community members upvote a threat to useful answers.
Both these features make the platform robust to capitalize threats on important topics. Besides, users can find or offer knowledgeable solutions. But how can you search for long-keywords for SEO?
Reverse engineering is common information technology to examine detailed concepts. In simple words, it means taking analysing an object and examine it to understand, ‘how it works’. Typically, the process supports improvement for research.
In context to search engine optimization, the reverse-engineering leverage questions to generate long-tail keywords. Thus, you can curate useful article titles from Quora’s questions. The right technique to find accurate long-tail keyword is:
- Enter a keyword in the search box
- Find several threats with the same discussion
- Identify your niche to refer to keyword synonyms
This will help you to craft an article merge naturally with LSI keywords. Add multiple LSI keywords throughout the content to ensure a higher Google page ranking.
Method 3: Using Quora to Promote Content
Many users violate Quora with spam content to earn website traffic. Quora consider this activity as a spamming exercise to delete or even block users abandon moderation. You can get started by creating a profile to promote your business online. It is easy to promote or post content on Quora. This makes you look credible to share content. If you spot a threat-related business niche and you are capable to answer it, then you should not miss the opportunity to provide a brilliant well-written answer.
Furthermore, the quicker you answer the question; the better will be for your profile. Otherwise, another user will answer the threat before you do. The person who answers first is more likely to get upvote by community members. If you already have an article on the topic, you can repurpose its current customer needs.
Ensure you do not stuff the content with irrelevant information. Rather organize your content with user intent query.
Method 4: Using Quora as Personal Blog
Many people are not aware of the fact that Quora has a personal blog. The platform allows users to repurpose existing content and also creating a new one. Nonetheless, the other benefit is using the Quora blog helps to build up a personal authority on the platform. Alongside this, you can create a Quora profile.
The basic rule to use Quora is to help the people who are asking questions. If you perform the exercise with the intent to take backlink or earn site traffic, then you are doing it the wrong way. This will increase your chances of being ban by Quora.
Give your best to offer resourceful, useful, and informative answers. This will help you naturally to rank and manage a credible profile. It’s a winning approach to build content on Quora and build up your profile too.
Have you any other tip to use Quora to improve SEO and content marketing? Do share with us.